Kick It
Kickit is an outdoor and indoor sports brand that is a combination of soccer and badminton. For majority of our ads, our goal was to show the versatility of the product (effective both indoors and outdoors) while highlighting the product features. Early on, we also tested editing styles as it was important for us to maintain the same branding throughout the creative requests.
For this brand we also created International/Spanish campaigns and landing pages to target Spanish-speaking countries. We kept the style of landing pages on both the US and International versions the same, highlighting the benefits and usage of the product, as well as social proof to boost credibility.
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